Marketing - LBP/CPR Briefing
Here is a briefing I just finished for the physicians at my hospital (abbreviated DHCN in the briefing). It goes over the CPR and it's use in primary care, as well as how/why to refer to PT. Keep in mind, I work in a hospital-based outpatient clinic in the US Army, so some of this material may not be suited for your individual situation. Of course, none of the material is classified or anything like that. There are some references to the "DOD/VA LBP CPG" which is the Department of Defense/Veteran's Affairs Low Back Pain Clinical Practice Guideline, for primary care. Please feel free to use, modify, take credit for, and generally twist this presentation to meet your individual needs. Heck, even slap your own name on it, I don't care. It does have a reference list for it's main points as well. I hope this is a helpful addition to your list of pre-packaged briefings and information for physicians and referral sources. Please leave a comment if you've a suggestion as well. Thanks.
Jason.
This was updated 2DEC05 with the most recent version of the briefing.



Nicely done.
Posted by: David Penn | October 07, 2005 at 12:56 PM
Nicely done.
Posted by: David Penn | October 07, 2005 at 12:57 PM
Well done Jason. How did the Docs respond to this?
Posted by: Noel Squires | October 13, 2005 at 10:15 AM
Actually, the briefing isn't until next week.
I have modified the briefing, and plan to post the updated version, I'll let you know when I do.
J
Posted by: Jason Silvernail | October 13, 2005 at 10:26 AM
Jason:
I have some questions for you regarding this marketing blog.
Please contact me at 303.752.2400 or paden123@earthlink.net or e-mail your contact information. Thanks, Paden
Posted by: Paden | December 01, 2005 at 05:19 PM
File has been updated.
Thanks.
Jason.
Posted by: Jason Silvernail | December 02, 2005 at 08:45 AM